Augmented reality, live news, QR codes, what are the latest innovations of the online mass media industry?
AR - Augmented Reality
A computer-generated sensory input technology for superimposing realistic virtual objects/environment (2D or 3D) in an image sequence or in our field of vision.
The web documentary is another form of storytelling (online and interactive). This technique allows the combination several web formats and multimedia items: image , text, sound, video, navigation keys, custom menus ...
The web documentary allows the "user" to navigate freely through the different sections, themes, listen to testimonies, record data, share expertise ... The essence of a web documentary is to be interactive.
QR codes are inserted in publications and allow the users to have access additional information (images, video, TV report...), using a QR code reader (app, mobile phone, a tablet, ... ).
Online news (Live)
Another innovation of the news media industry: online news and the possibility of live event broadcast.