Virtual dressing rooms - A new way to shop online!
The morphological characteristics of the fashion models on websites or catalogs are not always very realistic, making it quite difficult for many people to buy clothes online. But nowadays, online shopping is made easy, thanks to virtual models and dressing rooms.
The virtual models
La Redoute was among the first e-commerce websites to innovate in this area by proposing a virtual model to its clients.
Currently, La Redoute allows you to choose between between two sizes (38 and 46) and 4 different heads. Although the choice of models is limited, this application allows you to build a wardrobe, from the comfort of your home.
The virtual dressing apps
The fits.me app provdide more customization options: waist, chest, hips and arms ...
Each user can create its own custom virtual model.
fits.me already includes clothes and accessories from popular brands (MEXX , Adidas, Hugo Boss ...more to come).