Panasonic is looking to catch the Internet of Things wave and secure a leadership position in the B2B market.
This year's Consumer Electronics Show had one theme repeated over and over: the Internet of Things (IoT). And for manufacturers like Panasonic, this opens up a tantalizing opportunity. But Panasonic is thinking even bigger than being a familiar household name. In a bold move, the company stated that it has entered a joint venture with Denver, Colorado to turn it into a "smart city." From smart kiosks, to transportation, to buildings, energy use, and more, Denver will be a fascinating pilot for Panasonic's new endeavors. On a smaller scale, the company is also joining the smart home management race with its platform called "Ora," competing against the likes of Samsung and others for the leading position in creating an efficient, global system for the smart home.
Over the past several years, Panasonic has solidified its position in the B2B market to become a household name amongst both consumers and retailers alike. Partnerships including Honeywell and Xcel Energy among others have begun to add a lot of momentum to this enterprise growth. Aside from IoT and smart cities, Panasonic has also teamed up with Facebook to provide the company with optical drive storage for its videos and images. It is clear that 2016 is going to be an exciting year for Panasonic, as it forges more corporate partnerships all the time, and pushes the boundaries of smart connectivity in the home and beyond.
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