On Wednesday, Twitter announced two more changes to its social network in an attempt to woo new users.
"Last year, people on Twitter shared over 100 million GIFs — expressing everything from their mood, to an amazing drunk, to their favorite dance move from a music video. Now, sharing GIFs in Tweets and Direct Messages is even easier with our new GIF search," said Twitter in a blog post on its new GIF integration feature. "Whenever you're composing a Tweet or Direct Message, you can search and browse the GIF library." Users can search for GIFs by keyword or browse categories with access to Giphy and Riffsy's libraries. GIF search is rolling out globally over the coming weeks to iOS, Android, and the web. "GIPHY delivers real-time GIFs as they happen, helping to power Twitter's live commentary and conversation," said Alex Chung, founder and CEO of GIPHY. "GIPHY's users are creating GIFs for news, entertainment, sports, and expression that can enrich Tweets. We're excited to work with Twitter to make sharing these GIFs even easier."
In addition to launching the GIF search feature, Twitter announced a new feature for Direct Messages. "Starting today, you can capture and share videos in your Direct Messages. It's rolling out globally on iOS & Android," tweeted the company. "You can also share videos in your Direct Messages on http://twitter.com!" For now, users can send videos from within DM threads but will not be able to record them on the website. When the feature rolls out to Android and iOS, users will be able to both record and share videos from within the Twitter app.
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