Google promises truer and more vibrant video colors by adding support for High Dynamic Range content.
(CCM) — Google is upping the ante in the streamed video market with the introduction of support for High Dynamic Range (HDR) videos on YouTube. HDR provides videos with higher contrast, enabling whiter whites and blacker blacks, and supports a wider color gamut, enabling truer and more vibrant colors. Over the last few years, YouTube has added support for a series of new video formats, including HD, 4K, 3D, and 360-degree video.
YouTube users can watch HDR videos today on supported devices such as HDR TVs with Google's new Chromecast Ultra and in the near future on all 2016 Samsung SUHD and UHD TVs. More devices will be added to this list over the coming months, Google promises, and HDR videos will play in standard dynamic range on devices that do not yet support HDR. Any content creator can upload HDR videos to YouTube now, and HDR content from YouTube creators including MysterGuitarMan and Abandon Visuals is already available. To make it easier to produce HDR content, Google has equipped its YouTube Spaces production facilities in Los Angeles and New York City with the hardware needed for artists to film HDR content.
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