Indian telecom company Reliance Jio has set a record by racking up 50 million subscribers in just 83 days.
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(CCM) — Indian telecommunication company Reliance Jio has created a new landmark in the industry by adding 1,000 subscribers every minute and 0.6 million per day since its inception on Sep. 5. In just the first months of its operation, its subscriber count had already shot up to 16 million users. The company continued to be the fastest growing company across in the world and has reached the 50 million-subscriber mark after only 83 days. The full-fledged 4G service provider is being promoted by India’s richest man, Mukhesh Ambani, and has become the country’s largest broadband operator. For reference, Jio's rivals Airtel, Vodafone, and Idea took between 12 and 13 years each. It now stands just behind Airtel in terms of market leaderships, which has a total mobile subscriber count of 262.67 million in India.
"Beating industry estimates, the company has signed up an average of 6 lakh subscribers a day, which is a globally unprecedented feat for any customer-facing company including the likes of Whatsapp, Facebook, and Skype," a report said. In a recently held meeting, Ambani said that the telecom venture would acquire 100 million customers "in the shortest possible time and create a new world record.” One initiative that surely helped the company shatter records was its offering to users free internet and voice call-providing SIM cards. The company saw unprecedented lines of customers rushing to take advantage of the deal throughout September and October of this year.
Image: © Reliance Jio.