Twitch Attempts Social Network Morph

PaulRubens - March 8, 2017 - 03:46 AM

Twitch Attempts Social Network Morph

Amazon's game-streaming platform is trying to become more like Facebook and Twitter.

(CCM) — Twitch is dipping its toe into the social networking water with the announcement of Pulse, its own version of Facebook's news feed. The social video game-streaming platform, which is owned by Amazon, hopes that Pulse will make it easier for streamers and viewers "to engage with each other on Twitch, whether a stream is live or not," according to Sheila Raju, Twitch's product marketer.



When streamers post an update, it will appear on the Pulse feeds of their friends and followers. That means they can interact with followers and viewers who they regularly cross paths with, but also with people who might not visit their channel page as frequently. Pulse will begin to roll out this week for all logged-in user on Twitch's Front Page, but some users may not see it for a few weeks. Pulse will also begin appearing on the Twitch mobile app in the near future. Twitch was founded in 2011 and has more than nine million daily active users. About two million people broadcast on Twitch each month. Amazon bought Twitch for almost $1 billion in 2014.

Image: © Twitch.
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