stores the information gathered from the services and apps associated with your Google Account
within a log known as Web & App Activity
. It allows Google to offer personalized content to users (search results, suggestions, and relevant ads) based on their previous searches.
However, if you'd like to stop Google from collecting information on you, there's a simple way to opt out of this service.
Click account settings
and sign in with your Google account. Next, go to Control what you share with Google
> Your searches and browsing activity
Here, you'll find all the tools you require to control you privacy.
Simply toggle the Your searches and browsing activity
to opt out of the Web & App Activity
Click on Manage Activity
and you'll be taken to a page titled Web & App Activity
. Click on the Ellipsis
button displayed at the top-right corner and select Delete options
This will open a dialogue window titled Delete Web & App Activity for
. You can delete of all your data by selecting Advanced
> All time
and clicking on Delete
All your previous searches will be deleted.