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Amazon Launches Low Cost Music Streaming

Amazon Launches Low Cost Music Streaming
Amazon Music Unlimited undercuts Spotify and Apple Music for Prime and Echo customers.

(CCM) — Amazon has made an aggressive grab for a share of the music streaming market by launching a new service that undercuts established players, including Spotify and Apple Music. Amazon Music Unlimited, launched today, will be available to Amazon Prime members for $7.99 per month or $79 per year — $2 per month cheaper than both Spotify and Apple Music. The service is designed to work with Amazon's Echo device, and Echo owners will be able to get the service for just $3.99 (for use on a single Echo device). Echo owners can use the service to choose songs using their voice in a number of ways, including asking for the "latest song" by a specific artist or by providing a sample of a song's lyrics. Amazon Music Unlimited will also be available to people who are not Amazon Prime members for the industry standard price of $9.99 per month.

Amazon Music Unlimited has a catalog of tens of millions of songs from all three major labels as well and thousands of independent music labels. Amazon's free Prime Music service, which the new service replaces, had just one million songs in its catalog. Apps are or will soon be available for iOS, Android, desktop computers, and Sonos music players, and all feature the ability to download music that Amazon thinks the user will like in the background to play while offline.

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