Samsung plans to integrate its Viv intelligent assistant technology into next year's smartphone.
(CCM) — Samsung is planning to inject artificial intelligence into its Galaxy S8 smartphone to help it bounce back from the Note7 fiasco and bolster the Samsung brand. The company will integrate its Viv intelligent personal assistant into its phone products next year, according to a report in Tech Times. Viv is highly regarded and was developed by the creators of Siri at Viv Labs before that company was purchased by Samsung in October. By integrating Viv into its smartphone line, Samsung will be in a strong position to compete with Apple's Siri, Microsoft's Cortana, and Google's Google Assistant.
Samsung also plans to put Viv into other product lines, such as washing machines and refrigerators, and items such as fitness trackers that are too small to control easily except via voice. "Viv was built with both consumers and developers in mind. This dual focus is also what attracted us to Viv as an ideal candidate to integrate with Samsung home appliances, wearables, and more," Injong Rhee, Samsung's CTO of mobile communications business, is quoted as saying by Tech Times. By incorporating Viv across its product range, the company may be hoping to establish it as a standard interface through which users will eventually be able to control Samsung and third-party products as well.
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