Slew of New Pokémon to Be Rolled Out

Slew of New Pokémon to Be Rolled Out
Niantic has revealed that new characters for Pokémon GO will be unveiled on Monday.

(CCM) — Niantic, the company behind this year's cult augmented reality smartphone game Pokémon GO, has announced that it would be introducing new characters to the game. In a statement, the company said: "Keep an eye out on our social media channels on December 12th for details about the first addition of more Pokémon into Pokémon GO." Niantic did not reveal further details, but users can assume that the new characters will appear across all smartphone platforms.

Despite early fanfare, Pokémon Go has experienced a drastic decline in user interest in the game. Initiatives like this one by Niantic appear to be geared toward boosting excitement about the game. According to reports, the company has also launched partnerships with various brands in an effort to expand its market share. In September, Niantic also unveiled a Pokémon Go companion wristband, called Pokémon Go Plus, which allows players to participate in the game without needing to walk around with their phones in front of their faces. Pokémon Go Plus was released in "most countries."

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