Facebook has unveiled "Camera Effects" and "Stories," which bring popular Snapchat features to its app.
(CCM) — Facebook is continuing its campaign to copy popular Snapchat features with the introduction of "Camera Effects." This uses a new in-app camera and offers dozens of effects like masks, frames, and interactive filters that can be applied to photos and videos. Facebook plans to offer masks for upcoming movies including Alien: Covenant, Despicable Me 3, and Wonder Woman. At the same time, Facebook has introduced "Stories," which is also very similar to a popular Snapchat feature. "Stories" is a secondary news feed which is separate from a user's main Facebook News Feed and can contain photos or stories which disappear after 24 hours. These images can only be seen by friends and do not appear in the user's Timeline or News Feed, unless they are posted there too. Users can add images to their story by tapping on the "Your Story" icon in the "Stories" bar at the top of the News Feed.
The company has also added a new feature called "Direct," which enables users to share individual photos and videos with specific friends for a limited time. When a user sends a photo or video via "Direct," their friends will be able to view, replay, and write a reply to the message. Once the conversation on the photo or video ends, the content will no longer be visible in "Direct."
Image: © Facebook.