The company has dropped the price of iPhone battery replacements 'to regain the trust' of its customers.
(CCM) — Apple has issued a groveling apology to customers whose iPhones have been deliberately slowed down by the company's operating system updates. "We know that some of you feel Apple has let you down. We apologize," the company said in a statement.
Apple says that the software only slowed down iPhones with batteries that displayed degraded performance characteristics to prevent them from shutting down unexpectedly during peak energy loads and not, as some commentators have suggested, to encourage owners to upgrade to newer iPhone models.
To try to regain the trust of its customers, Apple has announced that it will slash the cost of a replacement battery for iPhone 6 or later worldwide by $50 to $29 during 2018. It also promised to add a feature to iOS that "gives users more visibility in the health of their iPhone battery." With a newly installed replacement battery, "iPhone performance returns to normal when operated in standard conditions," the company added.
The company admitted that its iOS 10.2.1 update slowed down some iPhone 6, iPhone 6 Plus, iPhone 6s, iPhone 6s Plus, and iPhone SE models, while the iOS 11.2 update did the same for some iPhone 7 and iPhone 7 Plus models.
Image: © Pixabay.