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Microsoft Wages War on Rival Browsers

PaulRubens - September 12, 2018 - 11:17 AM
Microsoft Wages War on Rival Browsers
Windows 10 users will receive a warning not to install Firefox or Chrome when they update their operating system.

(CCM) — Microsoft is launching an offensive against Firefox and Chrome in an attempt to get more Windows 10 users to navigate the worldwide web with its own Edge browser.


Once Windows 10 users have upgraded to the October 2018 Update, the company will warn users not to proceed with an installation when they download either of the two well-regarded browsers, according to a Verge report. When a user clicks to initiate the browser install process, they will be greeted with a warning that states: "You already have Microsoft Edge – the safer, faster browser for Windows 10." They can then decide to open Microsoft Edge, or proceed with the installation of Firefox or Chrome.

Users are also offered the opportunity to change their settings so that they do not receive the warning again in the future.

Chrome is overwhelmingly the most popular browser on desktops and laptops, with a 62% market share. Internet Explorer and Firefox account for a further 11.87% and 10.79% respectively, while Edge commands just 4.29% of the browser market.

Microsoft launched Edge on July 15, 2015, and it currently runs on Windows 10, Windows 10 Mobile, and Xbox One.

Image: © Microsoft.
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