Amazon Drops Google Chromecast Ban

Amazon Drops Google Chromecast Ban
Google Chromecasts are finally back on sale on Amazon after a two-year hiatus.

(CCM) — Amazon has finally resumed selling Google's Chromecast streaming media pucks, after banning them in October 2015 because they did not support its Prime Video streaming service. At the time Amazon also banned Apple's Apple TV streaming device for the same reason, although the official reason was to avoid "customer confusion."

A year ago Amazon said that would resume selling Chomecasts, but it has taken until now before they finally became available to purchase again, Engadget is reporting. In the interim the product listings simply reported that the devices were "currently unavailable."

By contrast, the Apple TV was back on Amazon's shelves in December 2017, at the time of the Chromecast announcement.

It is not clear what caused Amazon's change of heart, but it may have been due to Google's reaction to its Chromecast ban. At that time, a Google spokesperson announced reprisal measures, saying: "Amazon doesn't carry Google products like Chromecast and Google Home, doesn't make Prime Video available for Google Cast users, and last month stopped selling some of Nest's latest products. Given this lack of reciprocity, we are no longer supporting YouTube on Echo Show and FireTV."

Google's Chromecast (3rd Generation) and Chromecast Ultra are currently showing as available for purchase on Amazon, priced at $35 and $69 respectively.

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