Fitbit Launches Four Low-Cost Gadgets

Fitbit Launches Four Low-Cost Gadgets
Fitbit is targeting the low end of the fitness monitoring market, leaving the high end to Apple and Samsung.

(CCM) — Fitbit is making a bid for low-end wearable market dominance with four low-cost smart devices: the Fitbit Versa Lite Edition, the Inspire and Inspire HR, and the Ace 2.

The Versa Lite is a cut down version of Fitbit's hugely popular Versa smartwatch, while the Inspire and Inspire HR are two new low-end fitness trackers. The Ace 2 is an update to the company's existing child-friendly tracker. None of the devices cost more than $160, which is less than half of the cost of the cheapest Apple Watch Series 4, a Gizmodo report points out.

The Versa Lite looks similar to the existing Versa but is $40 cheaper, and lacks advanced featuires such as swim tracking, on-screen workouts, music storage, and NFC payments, according to the report.

The Inspire and Inspire HR are similar to the existing Alta and Alta HR, but the new devices have a plastic body and thicker bezels, and are $30 cheaper than their metal-bodied Alta counterparts.

The Ace 2 now features a scuff-proof bumper around the screen, and Fitbit says the age range for the device has been expanded so six-year-olds can use it. The new device is priced at just $70, compared to the original Ace's $100 price tag.

Image: © Fitbit.