It may be that the game did not install properly or it may be that your system is not compatible with the game.
I suggest two things:
1. Completely uninstall the game using this uninstaller:
and then reinstall to see if you get the same error message.
2. Please check your system's compatibility with the game, here is how:
It is a website that will check your settings and inform you if a particular game will run on your PC.
Procedure: the site is accessible with IE and Firefox, the only difference is that Internet Explorer will offer to install an ActiveX control (install it, it will scan your PC in search of your configuration) and Firefox will ask for the installation of a Java protocol.
You can see the minimum and optimal configurations required, and if your PC meets the minimum requirements.
Let me know