MX TakaTak is a social media platform born and made in India. The app was developed by MX Media Entertainment and launched in July 2019 as a Social Media Channel to create and share short video content. It was available for use exclusively in India, but as from 2020 the app is ready for use in other countries such as the United States, United Kingdom, Canada, Australia, New Zealand, Pakistan, Bangladesh and Nepal, it has 50 million users up to date.